performance — 2026-03-20T09:30:00.000Z
Performance budgets that survive launch week
Budgets are agreements. We write them early, tie them to components, and revisit them when marketing asks for one more script.
## Budgets are contracts
We translate Core Web Vitals into component-level allowances — hero media, font payloads, and embeds each own a line item.
## Enforcement without drama
CI checks and preview URLs catch regressions before they reach the client team. The conversation stays about tradeoffs, not surprises.
## After launch
We schedule a post-launch audit to reconcile real traffic with lab scores — then adjust the next engagement's defaults.